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AD0-E202 Exam topics

Candidates must know the exam topics before they start of preparation. Because it will help them in hitting the core. Our Adobe AD0-E202 exam dumps will include the following topics:

1: Business Analysis (25%)

• Analyze data to answer business questions and recommend new optimization hypotheses
• Understand outliers and anomalies in reports
• Interpret Solution Design Reference (SDR) to determine what data is available in reports
• Given a business need/question, identify the most appropriate reporting strategy to perform an analysis
• Analyze report data to summarize and draw conclusions
• Identify conversion funnels

2: Reporting and Dashboarding for Projects (25%)

• Apply the process to create a visualization
• Apply the process to lookup the dimensions/components
• Apply the process to set Alerts
• Apply the process to share Projects and Reporting and Analytics dashboards for different users and/or groups
• Apply the process to configure projects using the most appropriate tool(s)
• Given a scenario, determine the appropriate item to use
• Apply the process to schedule Projects, Report Builder and Data Warehouse
• Compare fallout and flow visualization and appropriate variable types for reporting

3: Segmentation and Calculated Metrics (25%)

• Apply the process to generate calculated and/or segmented metrics

• Apply segments to Projects and Components

• Analyze reports and identify data quality issues

• Determine Metric Types 4: General Tool Knowledge and Troubleshooting (15%)

• Determine how to bring data in and out of Adobe Analytics

• Apply the process to share segments with others in the organization

• Compare segments

• Define different types of dimensions and parameters existing in Adobe Analytics

• Determine how to develop and configure segments

• Apply the process to configure Report Builder

5: Administration (10%)

• Apply the process to configure Classification Importer and Rule Builder
• Apply the process to configure a virtual report suite based upon an existing segment
• Identify information from marketing URLs
• Understand Report Suite Admin Console Settings
• Apply the process to configure the Marketing Channel reports with Marketing Channel processing rules

Reference: https://learning.adobe.com/content/dam/adls/certification/samples/en/AD0-E202-AnalyticsBusinessPractitioner-ExamGuide-v1.pdf

Who should take the AD0-E202 exam

AD0-E202 exam has been designed for the following Target Audience:

• Product owners and managers
• Business analysts
• Media/marketing analysts
• Web analysts
• Data analysts
• Digital marketers
• Conversion/optimization specialists
• UI analysts
• Business consultants
• Digital analysts

There is a minimum skill set required before appearing for AD0-E202 exam:

• Helps clients understand how to extract/pull the information they want, and which are contextually relevant (e.g. help them define their business questions)
• Has a basic understanding of how digital analytics is filtering/structuring data
• Has 2 years' experience in digital analytics, typically has a marketing background or comes from a marketing role but can come from a variety of job roles, possesses an in-depth understanding of digital analytics metrics and dimensions, understands the business value of web technologies, can translate business requirements into metrics or KPIs, build and interpret reports, communicate results and can propose a course of action based on analysis of reports
• Has an awareness of the integration of Adobe Analytics with other Adobe solutions
• Understands how the technology works and understands a client's implementation (e.g. where the data sits, how it can be collected, how it is tracked) from a functional standpoint
• Has at least one year of Adobe Analytics hands-on experience

Focus on test syllabus

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Adobe AD0-E202 Exam Reference Adobe Learn and Support Adobe ADO-E202 Sample Test Paper

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How to Prepare For Adobe Analytics Business Practitioner ADO-E202 Exam

Preparation Guide for Adobe Analytics Business Practitioner ADO-E202 Exam

Introduction

Adobe certification is the swift, economical, and official way to demonstrate your skills using a range of industry-standard software packages, so it's probably a good investment. You don't need to have training in these tools before taking the exam, but it is extremely advisable to have proper experience of the required Adobe Tools. Adobe's certification exams are developed following industry-accepted standards to ensure validity and reliability. We work with industry experts to create our exams, which represent real-world requirements and objectives for the job roles we certify.